Complacency

When a person is successful, they focus on their successes and other people will see them as successful.

When a person believes they are wonderful and just focuses on this.

They think about their success and dwell on it, their ego gets bigger and bigger and bigger.

They have been focusing on themselves and their success and often lose the focus on service.

They loose the humility diligence of just being on the ground doing the work.

As they are in the habit of succeeding, they think that whatever they do they will succeed.

Then in their arrogance and complacency they think they can do less and less to succeed and they fail.

Also as a person succeeds they get more wealth and comforts, focusing on this wealth and comforts which makes them more and more lazy.  A bit like a person who has worked hard for a comfy sofa and then becomes lazy lying on it.

An inflated ego

When a person has success it is very easy for it to go to the ego, signs that this has happened are:

●When a person started at the beginning of their journey of learning that trade, they were willing to do any job no matter how small, they now feel too important to do some of them.

●They no longer look at doing and working with the details, as they feel and believe that they are too important and what they do is too big.

●They no longer spend the time and effort that they use to in doing things. They have forgotten how hard it really was before to learn and get things right.  As a result they will not be as effective and get the good results they used to.

Entitlement

Cannot take for granted people will buy from your business, this makes people work properly at it. Customers need to have a reason to buy from your business. If you are not the best or at least as good, they will not buy from you.

People may arrogantly think they are entitled to things when I’m truth they have not served, watched and listened to what other people want and need, have not changed with the times.

When someone succeeds, they get in the habit of thinking they will always succeed, when that is not the case.

Taking things for granted

Once something has been successful for a long time, success can be taken for granted. The minute you take them for granted, they’re dead. You’ve got to constantly approach it like it’s a new thing that you do not yet know if it will be successful. If a person goes ‘That always works, we’ll keep going with that.’ That would be a sure and certain death because things in life change.

When something is new and unknown a person works harder at it, because not know if will be successful.

Also when start again build a new thing that is better and right for a changed world.

Investing

For every investment need to clearly know:
▪the exact monetary figures to the dollar
▪dates
▪specific circumstances
▪financial situation
▪how much profit expect to make from each investment.

Never break a promise made as part of a business deal.

Never run any risk that can be avoided

Management (motivating people)

Be the best

Tell people to be the best, so they are motivated to be the best in their team, company, the world.

However need to ensure that this competition does not go to the negative side of backstabbing or damaging the work of other people in the company.

Winning

People want to be on the winning team, be on the team where a winner is the leader. To be able to tell people what they have done and they are impressed.

The reflected glory of being in a company where the head manager is highly respected.

However need to be careful of the possible evil where staff can be jealous and want to steal from the leader. So the leader must be generous and do things with the staff.

Pride in a good job

This is a big motivator and something to set an example with and stress to staff.

This is something that an anti management union can destroy in staff. It can even go so far as pride in doing a bad job to try and destroy management.

Business lessons

Things I learned from other people

Philip Green

Have to have a unique selling point, or point of view to succeed. That is what is hard work, 24 hours per day, working it out all the time.

Need to work 15-16 hours per day, need to be prepared to sacrifice, give things up.

Should never have to sue anyone, need to make sure that at all times the deal is mutually advantageous for both parties, so no one ever wants to sue. It is not worth the cost and time of going to court.

Alisher Usimov

No genius can retain a level of genius if they do not admit to their mistakes. It is only when a person or organisation can admit to their mistakes, that they can get rid of them. Harder to admit to mistakes, the older a person becomes.

Men who creates winners, have to be winners themselves.

Richard Branson

Taking on giant rival businesses

Not exact quotes, but things I learned reading texts written by richard branson

For an upstart to take on a giant and win, it only needs bravery, good people and a great idea. If you have a brilliant team around you, are determined to make it work and develop a concept that will genuinely have a positive impact upon people’s lives, then nothing can stop you.

The only one who can hold you back is yourself.

What to focus on

If you don’t have time for the small things, you won’t have time for the big things.

Focus on ideas, product, execution and your team. If you do this the money will ultimately come. People who focus on finance generally fail.

Entrepreneurs

Entrepreneurs create value from views opposite to other people and society.

They see economic value where others see heaps of nothing. And they see business opportunities where others see only dead ends.

Entrepreneurs driven just by profit are a lot more likely to fail. The entrepreneurs who succeed usually want to make a difference to people’s lives, not just their own bank balances. The desire to change things for the better is the motivation for taking risks and pursuing seemingly impossible business ideas.

Ideas

While some of us are lucky enough to experience game-changing inspiration, the vast majority of us will develop ideas through a more methodical approach.

Most his ideas took a lot longer to formulate and are the result of steady observation.

His best inspirations came from everyday frustrations encountered at work and in his personal life. Simply taking note of them can lead to great ideas, because if you follow up and find that you can offer consumers a better solution than the ones currently on the market.

Always keep a notebook handy to jot down ideas for improving our businesses; the same applies for starting them.

The important thing is to make a practice of it, preferably every day. Curiosity is a great quality in an entrepreneur: Since there are countless problems to solve, we are all exposed to many different opportunities throughout the day – all you have to do is follow up.

Management

Key to any business is communication and attention to detail. In the early days of Virgin Airlines they used to run out of sugar a lot, this would annoy some coffee drinkers if they could not have it on a long flight. Communication was needed so head office found out from the air hostesses and attention to detail, so they knew how important such a small thing was.

Hiring and investing in good people is most important part of any investment

‘You can’t do a good business with a bad person. Find the right people to work with and you can’t go wrong.’ Richard Branson.

When shown an investment, Sir Tom Hunter does not care so much about the business plan. He cares about the people doing it, because if the business plan does not work out, if the people are good, they can change it to make it work.

Warren Buffet, value investing, first priority when looking at an investment is the quality of the people running the business, second priority is the business model and third priority is if it is a good price. The quality of the people running a business comes first.

When looking for managers, Warren Buffet’s first priority is honesty and integrity, second priority is intelligence and third priority is if they are energised. If they are dishonest you want them to be stupid and lazy because they will be a destructive force in the business.

Warren Buffet will only trust about 2 percent of management teams, which is why he only invests in a business about once every 2 years, because he has to look at so many businesses to find this.

In football there are many teams, very very few teams become the top winning teams and only one can be the best. The top few teams get 90 percent of the money in the whole industry and the volume of fans. So an investor has to search far, wide and for a long period of time over the whole of the relevant industry to find that person and that is who they should invest in.

They need to find the best football players in the country to be the winning team.

Need to find the people that will cause the company to be the winning one.  This is just like there are many football teams, but the one with the best players gets to the top of the league.  Also even in the winning team, normally it is the best players in that team that make it win.

Ultimately you are investing in people, not in businesses, because it is people that determine the business.

It is the very small amount of people in a business, who will take responsibility, work late, change what they are doing for the needs of the business and put themselves out, that makes a business survive. If that small percentage of people leave, the business quickly dies.

Warren Buffet believes when the people in the business are weakest, investors are obsessed with command and control systems in the business because the staff are weak. If you have the best staff, you do to not want to limit them with command and control structures, because they will be better than you can you do not want to restrict them.

Jack Welch says managers have to have hire people who are more intelligent and brilliant than themselves. If he is with his board and all the others are not more intelligent and brilliant than him, then he has a big problem and is in trouble.

Good investors and managers normally put most of their time into finding the best people to run the business and then leaves them to get on with it.

If the investor spends too much time telling them what to do, it is normally because they are obsessed with power and then are not with letting them get on with getting results.

A business cannot afford to hire a less good person for charitable reasons, it will turn the business from a winner to a loser. It is important to do charity, if you would like to do it by hiring such people, do a separate organisation, because it will make a loss and it needs to be separated so you know what is going on. The strong must help the deserving poor.

Be slow to hire quick to fire. This is not as cruel as it sounds, it is very hard to find the best people and the winners, so it takes a long time. The worst thing is to hire somebody now because you really need them, or the hiring person is too lazy to search around, you will not get the best person. You hope the staff member will stay many years, so the fact it may take weeks, or many months to find them, is nothing relative to that. However once the candidate starts work, their actual performance and results will make it very evident if they are winners or loosers. Yes training can help and people should be helped all that is possible.

However once it gets to the point, that they are still not being the best, on average people are very very slow to change, if they do at all. So you need to be quick to fire. Companies make very low profit on turnover business is incredibly competitive you cannot afford to carry that weight.

Incentivising staff to find the best people.

Staff may hire people who are worse than themselves, so they are not a threat getting promoted to the job they want to be promoted to, or even their own job.

However a successful manager is only successful if you hires people more honest, intelligent and energised than themselves.

If staff are less good than the manager, the manager will be running around all the time sorting out their mistakes and deserves to fail.

Tactics to resolve this are.

Have different parts or divisions to the business, separate to what the manager is involved with. Make it clear that any successful people will be moved to that other part of the business, so they will not be a threat to that manager. Also the manager who initially found, trained and promoted that worker, will be credited financially and with honour for having found them.

Make the managers that find, train and promote people who qualify to run other branches, heroes of the business.

Reward managers financially and with honour, when they find great people. It could even be rewarding a junior regular worker for finding a friend of theirs to do a job. It could be a junior manager finding a more junior person who already works in the company for doing a more senior job.

The Bell curve

Normally 20% of the staff are the ones that keep a business going. If they leave the business is dead.

It is often the people who stay on working on and thinking about the business outside their shift hours.

People that love doing the business and care.

20% of the staff are secretly malevolent and do more harm than good and a manager has to get them out.

The middle 60% of people are okay and do a decent job but are not the ones the business depends on.

Often there is just one person who will genuinely take responsibilty and think, without that person the business will die. Very fortunate if more than one of those in a business.

Hiring people for whom what that business does, is their life’s vocation

There needs to be an entrepreneur in the business, who can see what makes money and ensure the business does that thing.

However for the product or service produced, the entrepreneur needs to hire people that produces that service or product.

The entrepreneur needs to hire people for whom producing that product or service is their actual vocation in life, not just what they do to make money.

So if it is a cleaning business, then cleaning is their life’s vocation.

Manufacturing cars for a car manufacturer.

It could be architecture, or whatever that business does.

Programming for a computer programmer.

Needs to be what is their life’s vocation and interest.

They are actually thinking about, writing notes, working out that thing, all the time, even in their spare time. This is because it is what they life’s purpose and interest is.

For example if it is cleaning, they love to clean their home, look at cleaning products, talk about, study and do cleaning in their spare time.
Passion 

Emotions are energy, they are the fuel thst powers people.  A person has to have passion for something to succeed at it.

If a person is inspired and passionate about something they can do it two says what would normally take weeks or months.  

A person needs passion and enthusiasm to succeed, if they are just doing it for the money they will do as little as possible for what is needed to get it.

It is possible for a person to have morality and so their passion is to do the thing for God and for others, which is the highest thing.

Things to look for in people

Some people just have some of these traits, but they can build a business focused on them to be a success. They then need to have a business model suited to their traits. Then they delegate the bits they are less good at.

-Morals (this is essential for all people)
-Ambition (practically everyone stops growing their business once they have enough money to be comfortable. So need a person who wants to be top dog)
-Imagination, this is needed to create, find out and work out new ideas of what to do.
-Persistence
-Intelligence
-Bravery

Marcus Lemonis says ‘If you are going to have a successful business, need to have people on the team that actually love and care about it as much as you do.’

Henry Ford

Things I learned from Henry Ford’s book ‘My Life and Work’. I have not quoted him, these are just how his ideas added to my understanding of the world.

Focus on service, not the reward. The work is what creates the results.

The principles of service are:

1. An absence of fear of the future and of veneration for the past. One
who fears the future, who fears failure, limits his activities. Failure
is only the opportunity more intelligently to begin again. There is no
disgrace in honest failure; there is disgrace in fearing to fail. What
is past is useful only as it suggests ways and means for progress.

2. A disregard of competition. Whoever does a thing best ought to be the
one to do it. It is criminal to try to get business away from another
man–criminal because one is then trying to lower for personal gain the
condition of one’s fellow man–to rule by force instead of by intelligence.

3. The putting of service before profit. Without a profit, business
cannot extend. There is nothing inherently wrong about making a profit.
Well-conducted business enterprise cannot fail to return a profit, but
profit must and inevitably will come as a reward for good service. It
cannot be the basis–it must be the result of service.

4. Manufacturing is not buying low and selling high. It is the process
of buying materials fairly and, with the smallest possible addition of
cost, transforming those materials into a consumable product and giving
it to the consumer. Gambling, speculating, and sharp dealing, tend only to clog this progression.

http://www.gutenberg.org/cache/epub/7213/pg7213.txt

Business men believe that you could do anything by “financing” it. If
did not succeed on the first financing, then the idea was to
“refinance.” The process was simply sending good money after bad. In the majority of cases the failure was from bad management, so was just
paying poor managers to keep up their bad management a little longer.

The only foundation of real business is service.

Given a good idea to start with, it is better to concentrate on perfecting it, than hunting around for a new idea. One idea at a time is as much as anyone can handle.

Good to be selling something that is a universal necessity and that you can do in quantity.

No work which is something you are interested in, is hard.

Draw a plan and work out every detail on the plan before start to build. Otherwise lots of time wasted in makeshifts and finished article not have coherence. It will not be rightly proportioned.

Many inventors fail because they do not distinguish between planning and experimenting.

Most businesses conduct themselves by giving large attention to finances and smaller attention to service, but this is the reverse of the natural process that money comes from work and not before work. Profit is made from work, not from just putting money into things.

The pressing to make a short term profit on an “investment”–can lead to skimping of work and hence of service. It was the cause of low wages–for without well-directed work, high wages cannot be paid. If the whole attention
is not given to the work, it cannot be the first consideration and well directed. So counter productively it is the money and not the work that counted. It is illogical that money should be put ahead
of work, profit comes
from work. The desire seemed to be to find a short cut to money and
to pass over the obvious best route–which is through the work.

Most businesses indifferent to better methods of manufacture, as long as it got by and brought in money. So no reference for how greatly served public, just how much money got for it and no care if customer was satisfied.

If a man does his work well, the price he gets for that work, profits and financial matters will take care of themselves.

So a business should start small and build itself up out of its earnings. If there are no earnings then that is a signal that owner is wasting his time and does not belong in that
business. Some people want to do it faster by starting off with largest possible capitalisation, then sell all the stocks and bonds that they can. Whatever money left over after all the huge stock and bond-selling expenses and promoters, charges and all that, grudgingly goes into the foundation of the business. I could not see how a business could be expected to be able to charge into its product a great big bond interest.

The sale of the machine is only an
introduction. If the machine does not give service, then it is better
for the manufacturer if he never had the introduction, as worst of all advertisements is a a dissatisfied customer. Salesman on commission just see selling a car as the accomplishment and it does not matter what happens to the buyer after, as only paid only for what they sell. It is right on this point that he made the largest selling argument for the Ford. A man who buys a car is entitled to continuous use of that car, the success of the Ford car was that service was an outstanding element.

Need to have a long term view, short term financial aims breaks up service, because it looks to the immediate dollar, future business will be sacrificed for making money today.

The only use of money is to
buy tools to work with or the product of tools. Therefore money is worth
what it will help you to produce or buy and no more and that is how the rate of investment return should be worked out. Any return should come after it has produced, not before.

Many men in business feel that
their lot was hard–they work against a day when they might retire and
live on an income–get out of the strife. Life to them was a battle to
be ended as soon as possible. Life is not a battle except with our own
tendency to sag with the downpull of “getting settled.” If to petrify is
success all one has to do is to humour the lazy side of the mind but if
to grow is success, then one must wake up anew every morning and keep
awake all day.

Many great businesses become a ghost because someone thought they could be managed just as they were always managed. The management may have been excellent in its day, but it was alert in it’s day, not in slavish following of its yesterdays. Life is not a location, but a journey. Even the man who most feels himself “settled” is not settled–he is probably sagging back. Everything is in flux, and was meant to be. Life flows. We may live at the same number of the street, but it is never the same man who lives there.

Out of the delusion that life is a battle that may be lost by a false move, comes a great love for regularity. Men fall into the half-alive habit. People do not take up new more efficient production methods. Habit conduces to a certain inertia, and any disturbance of it affects the mind like trouble. Even if workmen might be taught to produce with less useless motion and fatigue,
it is opposed by the workmen themselves as it interferes with the well-worn grooves in which they have
become accustomed to move. Business men go down because they like the old way so well they cannot bring themselves to change. Men who do not know that yesterday is past, and who woke up this morning with their last year’s ideas. When a man begins to think that he has at last found his method, normally some part of him has gone to sleep. If a man thinks he is “fixed” for life, it indicates that the next jolt of the wheel of progress is going to fling him off.

There a great fear of being thought a fool by public opinion. It
is not a bad thing to be a fool for righteousness’ sake. The best
is that such fools usually live long enough to prove that they were not
fools–or the work they have begun lives long enough to prove they were
not foolish.

Time spent fighting competition is wasted, better off just doing the work. There are always enough people ready and anxious to buy, provided you supply what they want and at the proper price. Trying to get rid of competition to get more money for less work is always a bad idea. Whether it is collaboration between competitors to restrict supply and raise the price, trade unions and so on. Creating artificial monopolies is a waste of time, just focus on the work.

A man who runs a business, can never leave his business, he needs to think of it by day and dream of it by night. If just working work office hours, then will just be an employee accepting direction, not a director or manager of anything. A manual labourer must limit his hours, otherwise he will wear himself out. However if he intends to go forward and be a manager or director, the end of his shift must only be a signal to start thinking over the day’s work in order to discover how it might be done better.

(1) That finance is given a place ahead of work and therefore tends to
kill the work and destroy the fundamental of service.

(2) That thinking first of money instead of work brings on fear of
failure and this fear blocks every avenue of business–it makes a man
afraid of competition, of changing his methods, or of doing anything
which might change his condition.

(3) That the way is clear for any one who thinks first of service–of
doing the work in the best possible way.

Chapter 3

It is always possible to do a thing better the second time, so processes should be that people try and do something as many times as possible.

If in a hurry to obtain something to sell, a person does not take time for adequate preparation.

Should take one’s best selling article and concentrate on it. Then plan day and night and probably for years, first on something which will best suit the public and then on how it should be made. The exact processes
of manufacturing will develop of themselves. Then, if we shift the
manufacturing from the profit to the service basis, we shall have a real
business in which the profits will be all that any one could desire. All that has to be done in order to adopt it is to overcome the habit of grabbing at the nearest dollar as though it were the only dollar in the world.

It is impossible to get a product on which one may concentrate, unless an
unlimited amount of study is given beforehand. It is not just an
afternoon’s work.

Best to have just one model of car, if have more models, producer’s energies are scattered and it makes each one more expensive to make, so in total sell less units in total.

Once a car comes off production line, it should be given to testing staff to test it.

If you give attention to work and service, you will not need to strain your resources because they will increase more rapidly than you can devise ways and means of disposing of them.

To get good staff they must see the job as being stable.

Pay sales staff the very highest reward for service and then insist upon getting the highest service.

Chapter 4

Once a prosperous company, could easily have sat down and said: “Now we have arrived. Let us hold what we have got.”

When production reached one
hundred cars a day, he hoped before long to make a thousand a
day. The temptation to stop and hang on to what one has is quite natural. I
can entirely sympathize with the desire snd urge to quit a life of activity and
retire to a life of ease. He thinks that a man who retires ought
entirely to get out of a business. There is a disposition to retire and
retain control. Progress is merely as an invitation to do more–as an indication that have reached a place where might begin to perform a real service.

Study the competitions’ products, take them apart, see how they do things better. Then from what you have learned, see if you can push it further and do it even better.

Products have to be fool proof, so users if them cannot mess them up.

The less complex an article, the easier it is to make, the cheaper it may be sold, and therefore the greater number may be sold.

Any defect in service must be instantly and rigorously investigated, but when the suggestion is only as to style, one has to make sure it is not merely one person’s whim that does not reflect the other buyers who have not said anything.

People thought Ford’s large mass production factory would go wrong, only because of their failure to grasp that a principle rather than an individual was at work, and the principle was so simple that it seemed mysterious.

It was the application of modern mass production manufacturing methods that lowered the price and heightened the quality. Henry Ford just developed a discovery, or idea and this idea was the nucleus of the business.
An inventor or a thoughtful workman works out a new and better
way to serve some established human need; the idea commends itself, and
people want to avail themselves of it. In this way a single individual
may prove, through his idea or discovery, the nucleus of a business. But the creation of the body and bulk of that business is shared by everyone
who has anything to do with it.
No manufacturer can say: “I built this
business”–if he has required the help of thousands of men in building
it. It is a joint production. Everyone employed in it has contributed
something to it.

Chapter 5

Money is made from ideas that reduce the costs of production, or increases what can be sold for the same cost. All the little improvements add up to a lot.

It is the product that pays the wages, management that arranges the production so that the product may pay the wages. The employer only handles the money.

If unskilled workers do not learn their jobs within a few hours or days, they will never be of any use to the business. They need to be able to do enough work to pay the overhead charges on the floor space they occupy.

Two general principles in all operations to reduce costs and increase productivity:
▪that a man shall never have to take more than one step, if possibly it can be avoided.
▪no man need ever stoop over.

The principles of assembly are these:

(1) Place the tools and the men in the sequence of the operation so that
each component part shall travel the least possible distance while in
the process of finishing.

(2) Use work slides or some other form of carrier so that when a workman
completes his operation, he drops the part always in the same
place–which place must always be the most convenient place to his
hand–and if possible have gravity carry the part to the next workman
for his operation.

(3) Use sliding assembling lines by which the parts to be assembled are
delivered at convenient distances.

These principles enable the reduction of the necessity for thought on the part of the worker and reduction of his movements to a minimum. As nearly as possible he only he does one thing with only one movement.

The man who places a part does not fasten it–the part may not be fully
in place until after several operations later. The man who puts in a
bolt does not put on the nut; the man who puts on the nut does not
tighten it.

Try every new thing just a little at first, have to know absolutely that the new way is better before ripping out all of the old way.

The following enabled 3-4 times more production per worker.
1, making it so that if is an 84 stage production process to build an object, 84 workers each do one of the assembly processes.
2, raising level of production line so no one bends over.
3, then can speed up the line as a result.

A worker must not be hurried in his work–he must have every second necessary but not a single unnecessary second.

Dividing and subdividing operations, keeping the work in motion–those are the keynotes of production.

Unskilled people can be used as must only be skilled in exactly one operation, which the most stupid man can learn
within two days.

Every piece of work in the shops moves, the point is that there is no lifting or trucking of anything other than materials and these are brought to the line by transportation department on their vehicles.

If one man has failed to succeed with a new production method and everyone says it is impossible. Another man may well succeed. Maybe first person did not try again and again, know, or pay attention to the previous production figures.

None of our men are “experts.” Necessary to get rid of a man as soon as he thinks himself an expert–because no one ever considers himself expert if he really knows his job. A man who knows a job sees so much more to be done than he has done, that he is always pressing forward and never gives up an instant of thought to how good and how efficient he is. Thinking always ahead, thinking always of trying to do more, brings a state of mind in which nothing is impossible. The moment one gets into the “expert” state of mind a great number of things become impossible.

I refuse to recognise that there are impossibilities. I cannot discover
that any one knows enough about anything on this earth definitely to say
what is and what is not possible. The right kind of experience, the
right kind of technical training, ought to enlarge the mind and reduce
the number of impossibilities. It unfortunately does nothing of the
kind. Most technical training and the average of that which we call
experience, provide a record of previous failures and, instead of these
failures being taken for what they are worth, they are taken as absolute
bars to progress. If some man, calling himself an authority, says that
this or that cannot be done, then a horde of unthinking followers start
the chorus: “It can’t be done.”

Not a single operation is ever considered as being done in the best or
cheapest way.

Old processes like casting metal which have been done for hundreds or thousands of years, have accumulated many traditions which make improvements extraordinarily difficult to bring about.

Even a worker having to shift their feet when making something, can double how long it can take to do the job.

Every production line has inspectors at the end of it, even for example a small line for making pistons.

Foremen analyse every movement a person makes with stopwatch, to see how methods can be improved.

Every foot of space not used carries an overhead expense, we want none of that waste.

All the car parts are designed so that they can be most easily made.

Chapter 6

The hardest fight in bringing together a large number of people to do work is against excess organization and consequent red tape.

The hierarchy charts where a message from the bottom, has to go through every level until it gets to the top causes messages:
▪hugely slow speeds
▪incorrect degraded communications.
▪become gathered into a pound of criticisms, suggestions, and
comments.
▪the buck is passed to and fro and all responsibility is dodged by
individuals–following the lazy notion that two heads are better than
one.

People should just go directly to who they need to speak to, however high up that may be.

So must have no organization, no specific duties attaching to any position, no line of succession or of authority, very few titles, and no conferences. Only the clerical help that is absolutely required; no elaborate records of any kind, and
consequently no red tape.

We make the individual responsibility complete. People do not have their job roles defined, just their area, team they are in. Managers have team, floor, factory they are in charge of and so on.

No specific duties, all have jobs, but there are no limits to their jobs. People just go themselves to work in where they best fit. Every man has to know what is going on in his area of responsibility.

A group of men, wholly intent
upon getting work done, have no difficulty in seeing that the work is
done so it is not haphazard. The work controls people, not titles.

No titles and limits to a person’s authority means:
▪people not thinking about the limits of their authority, because they are thinking of titles.
▪bosses are fine if their staff go over their head, which makes them behave better as an injustice will be found out.
▪people not using them to get out of doing work.
▪not using them to look down on others.
▪not get people who are not real leaders, but have a title which is big cause of disatisfaction among workers.
Everybody acknowledges a real leader–a man who is fit to plan and command. And when you find a real leader who bears a title, you will have to inquire of someone else what his title is. He doesn’t boast about it.
▪ Not the division of responsibility from titles, which leads to a removal of responsibility altogether. Where responsibility is broken up into many small bits and divided among many departments, each department under its own titular head, who in turn is surrounded by a group bearing their nice sub-titles, it is difficult to find any one who really feels responsible. People pass the buck, passing responsibility on saying not covered by their department. Every staff member, whatever his place, must feel that everything that happens
to come to his notice relating to the welfare of the business is his own
job.
▪ Big source of personal dissatisfaction among men than the fact that the title-bearers are not always the real leaders. Everybody acknowledges a real leader–a man who is fit to plan and command. And when you find a real leader who bears a title, you will have to inquire of someone else what his title is. He doesn’t boast about it.

Must not tolerate is injustice of any kind. The moment a man starts to swell with authority, he looses that job, or goes back to a machine.

A large amount of labour unrest comes from the unjust exercise of authority by those in subordinate positions.

Offices and all that cause people to give up their time to office work and to wondering why did they not have a better office than some other fellow.

If a man does not desire to work, it is very unlikely that he will apply for a
position, for it is pretty well understood that a man in the Ford plant
works.

If men are unhampered and know that they are serving, they will always put all of mind and will into even the most trivial of tasks.

Work is our sanity, our self respect, our salvation.

Policy is to reduce price, extend operations and improve the product, the price reduction coming first. Believe that lowering price increases sales, so more people can have the item and more jobs. Would rather higher sales on lower margins than lower sales on higher margin.

No costs are fixed. First work out price that will get higher sales, then try and produce for that price. Do not worry about costs, new price forces costs down. If first take costs to determine the price, then people just produce it for that price. No one knows what the costs ought to be, have to name a price so low it forces everyone to the highest level of efficency. The low price makes everyone dig for profits. They make more discoveries about production and selling under this method than by any method of leisurely investigation.

Everything and everybody must produce or get out.

Get rid of every statistic and order blank that do not help in the production of a car. Do not want any done because they are interesting.

Can make things for an impossibly low price by eliminating waste, not by lowering wages or playing with financial concepts.

Everyone must be productive or get out, if person’s job no longer required, they are offered a different one in the company. Need to really bore into the business.

Producing more than one item leads to more departments and scattered production, which tends to be more wasteful. Best to produce a single product.

Need to watch efficiency of production, not just the money.

Lowering prices is a way to build the business.

Being economic and not using things is a waste, everything was given to us to use.
•People who limit how much they can have and enjoy become shrivelled, body and soul. They waste their body and the juices of life.
▪There is the waste of riotous living.
▪The waste of not doing anything and so rotting away.
▪ Better to invest than save, then stuff is being used.

Waste is another term for misuse.

Use is positive, active, life giving, alive and adds to the sum of good.

Money has no more wealth than people put into it by production, can be so superstitiously worshipped as real wealth that destroys it’s value altogether.

Need a sound system built on service.

Nobody can get more out of life, than they can produce, but everyone thinks they can. Everyone wants more.

Is about people becoming self reliant and not dependent on charity.

Most people fail because they allow themselves to be beaten by the natural difficulties that attend any kind of effort. They say that they are beaten before having finished the task. So do not see if their vision will really work as they have not implemented it.

Most people fail as they not stick at it doing it, not because of lack of wisdom, brilliance, or money.

People see another person’s success at the same thing and it appears easy, when it was very very hard. Failure is easy to achieve and success is hard.

Be self sufficient, taking charity and being coddled is a drug.

Whatever fortune or misfortune happens to you, you are a man and be a man which means you can achieve things.

Being self employed will show you what you really are inside, both good bits and things need to work on.

Need managers who run a company on common sense and according to changing circumstances. The managers cannot do this if hampered by rules, laws, government regulation and having to go for counsel, as this is not how a business can be run.

Bankers and lawyers do not know how to run a company so be careful of what they inflict on it, especially from their self interest.

Need to focus on maximum service at minimum cost, then a business will make money and improve.

Often lots of money can be saved by paying outstanding and new legal claims at once and on the facts, which makes lawyer costs very low. Without that can end up with huge cost of employing loads of lawyers.

Also be aware of un necessary accounting and red tape, normally only one person is needed to do this work for a huge organisation. This with the reduction of lawyers, can reduce an organisation’s costs by 40%.

Everyone in the organisation must be of the mindset that it is a service and that sorts everything out in the business.

Any problems that customers have such as delays are criticisms of work and must be investigated, not defended by lawyers and so on.

The business needs to be run by practical people with practical experience in the industry. Not by bankers, people who are interested in procedure, or where interest is financial and not the practical work of that particular industry.

Throwing money at a badly run business, or management team is just fuelling it to continue going in that same way.

Businesses often do not see themselves as being there for serving the customers, but being there for the benefit of themselves. As a result they make jobs go round as many people, departments as possible and take as long as possible, so everyone gets a piece of the profit.

Get rid of all titles and offices unless required by law. Rigid organisation means messages have to go up certain lines of authority and no person expected to do anything without explicit orders from a superior.

Needs to be about personal responsibility and not the habit of waiting for orders, men must not be scared of taking responsibility because may get blamed if get it wrong. They should be blamed for not taking responsibility and initiative.

No overtime pay, if finishes job early then does something else. If works more time then takes time off at future day. No extra money for working over.

It is one of God’s compensations to withdraw prosperity from a business that does not serve.

Reducing the amount charging for the product or service, always means that get more business.

Should always be interested in every search for useful new knowledge.

Need a broad vision and understanding, be able to see past your area of knowledge and know that it cannot solve, or be the best solution for everything.

Do not recognise any limitations, or that anything is impossible. The ‘impossible’ is only stuff that do not yet have the knowledge to do.

It is about teaching people to be self sufficient, self supporting, learning to help themselves. Work on improving the people in the country, not the country itself. Then there can be the greatest and richest trading between parties.

Every person has a natural distinct strain of genius of which no other person can cheat it. Need to work from a person’s natural speciality and not grabbing things which promotes war. This must be done as a service, which will leads to universal self respect and peace.
( Henry Ford expressed this as countries, but i think it works for people as well)

Every person has a natural distinct strain of genius of which no other person can cheat it. Need to work from a person’s natural speciality and not grabbing things which promotes war. This must be done as a service, which will leads to universal self respect and peace.
( Henry Ford expressed this as countries, but i think it works for people as well)

Thinking is the hardest work anyone can do, which is probably the reason we have so few thinkers.

True education is gained through the discipline of life.

Great piles of knowledge in the head, is not the same as mental activity of finding things out for oneself, which is far more satisfying.

Past learning must not hinder future learning, thinking that we know it all. There is so much more for mankind to learn, knowledge to be gained, secrets yet to discover.

What can you do to help and heal the world is the real test, just gathering knowledge for it’s own sake is useless. A man may not be knowledgeable on everything, but when he is master of his own sphere, whatever it may be, he has won his degree, he has entered the realm of wisdom.
Bosses must do all they can to help their workers and that is part of being a well organised society. If a boss waits until they are compelled to help, they are a blind boss which are a disease and union leaders are the antedote.

Need to be wide awake to reorganise for efficient production

Honest enough to charge necessary costs and no more.

If company finds way to do job with one less person, such a company is normally enterprising enough to find a job for that tenth person, bound to grow and growth means more jobs.

A company that grows and creates more jobs and opportunities for people to make a good living, is one where every worker does a day’s work that they are proud of.

A well run company is always looking to lower costs to the public. So although that results in less people being needed for a production process, that kind of company will grow and so will create more jobs.

It is easier for lazy management to hire new people to do new work, than improve methods so existing people can be released to do it. This makes things less efficient and so goods more expensive to the consumer. Especially common when business is booming.

A person recognising that the absence of reason is never made good by the use of violence, will lead them to get from others prestige and respect of their opinions and desires.

Make no attempt to coddle workers, it is a give and take arrangement. More salery for workers results in them being supervised more.

Only deal with own workers and not outside union representatives.

Social spirit cannot be created from nice words, lectures, propoganda and bulletins which do nothing. Only acts, sincerely done of real things, that cost the management something and benefit all, do anything. Only this shows good intentions and builds respect.

A business that provides income for so many babies, children, parents, adults and so on is a sacred thing. Greater than the importance of any one person.

Employees want a boss they can trust to steer the business and not endanger their security. They do not judge him by his title, but the size of the payroll that comes to them from the activities of the business.

Harmony from a common purpose, honestly believed in and genuinely desired is good. Hiring workers just because they harmonise means there will be no progress, (he said it was because needs to be competition and thrust and counter thrust of real life. I think more positive if is that progress comes from people creating things and these creating people will always have differing opinions.)

People who are so soft and flabby, have to ‘have an atmosphere of good feeling’ and fail in business and as characters. They do not have enough mental and moral hardiness, like their bones are not strong enough to stand on their own two feet.

Be careful not to work with people because you like them, this does not mean they are the best at the job. The best at the job maybe someone you dislike.

Thinking things are ‘good enough’, hinders progress.

Be careful not to work with people because you like them, this does not mean they are the best at the job. The best at the job maybe someone you dislike.

Thinking things are ‘good enough’, hinders progress.

Having surplus stuff like excess money is pointless, a person can only live in 1 room at a time, eat same quantity and quality of food, be warmed by so much clothing.

However if has visions of service, to make an industrial desert bloom like a rose. Then work-a-day life, blossoms into fresh and enthusiastic human motives of higher character and human efficiency. Then money is like seeds which creates a rich harvest, which can be selfishly confined no more than the sun’s rays can.

Hoarding money does not give a person power.

Moving money from one class to another cannot cure the world’s ills.

Business is easy or hard, depending upon how skilled or lacking skill a person displays at production and distribution.

Business is there for service, not profit.

Most faults in business are caused by the moral constitution in business. Once ethics in business are universally recognised, it will be seen as one of the oldest and most useful of all the professions.

All that Ford did was to evidence by works, that service comes before profit and the sort of business that makes the world better for it’s presence is a noble profession. Success was earned by unremitting labour and faith in principle. It is impossible to avoid making a much larger profit, than if profit were the main object.

The new is always thought of as odd, some can never get over thinking that a new thing is odd and probably not right and shady.

Poverty cannot be abolished by formula, only by hard and intelligent work.

All their work is done by:
1, Not fear the future or venerate the past. One who fears the future, fears failure, then limits their activities. Failure is only the opportunity to more intelligently begin again. No disgrace in honest failure, only disgrace in fearing to fail. The past is only useful as suggests ways and means for progress.

2, Disregard competition. Whoever does the thing the best, ought to be the one to do it. It is criminal to try and get business away from a fellow man, as then trying to for personal gain, lower the conditions of one’s fellow men, to rule by force instead of intelligence.

3, Putting service before profit. Without a profit, business cannot extend. There is nothing wrong about making a profit, well conducted business enterprises cannot help but make a profit, but profit must and inevitability will come from good service. Profit cannot be the basis, it must be the result of good service.

4, Manufacturing is not buying low and selling high. It is buying materials fairly and with the smallest possible additional cost, transforming those materials into a consumable product abd distributing it to the consumer. Gambling, speculating and sharp dealing only clog this progression.

It is the spirit behind it that matters most, a real desire to be of service from which follows production which is a service. Artificial rules and laws set up by finance and industry, break down frequently.

People so wrapped up with what they are doing, but need to look at reasons why doing them.

Henry Ford

Winning must come from improvement of product, excel at service, improve scientific methods of production. Must not come from damaging rivals and other parties, this benefits no one. The negative ways of trying to monopolise the market and crowd out others comes from a desire for money.

When the market collapses for an asset in your business, look for other markets that can use it. If demand for corn as food dries up, maybe can be used as fuel.

Interest collecting, credit controlling financiers own all the money and the machinery bough with it.

Advancement is not easy, the higher a person goes, the more responsibility and the harder the job. After a person has worked hard they have a right to and will get some comfortable and pleasant ease, but not before. Of course intelligent and tools should be used to make the job as easy as possible.

A man’s real work is what he is chosen to do by God (not other men), not what he chooses for himself to do.

People do not object, to work itself. They object to if a work is:
•so heavy it saps their strength
•drudgery and monotiny

A job may seem menial, but what matters is that it useful, respectable and honest.

Systems need to be tightened up, remove haphazard will of the individual. This is to reduce waste and losses due to mediocrity, to prevent an individual who does not care from doing their worst.

By making it necessary for a don’t care person to do better than they naturally would, it is for their benefit. They are better off financially, psychologically and physically. Also if those people were trusted to their own methods and speed of production, everyone would have lower saleries.

Must have great brains involved in every operation in the factory, these are not the people at the machine, but those working out the production techniques. Better brains means it is a better production technique, no system operates itself.

To get promoted a person has to do the routine work and still stay alive and alert. A growing company will have new job opportunities but need to be patient for when they come. Big businesses grow slowly and cautiously and the person needs to have shown that they are dependable and reliable. So even most ambitious person needs to allow time for things to happen.

The spirit of true service creates things for the creator, a person just has to do it sincerely.

Morals in making money

The producer depends for his prosperity on serving people, if this is not done then people will find out that you are just self serving, you will loose goodwill and the end will be in sight.

Greed is often caused by short termism.

Being greedy for money is the surest way not to get it, but when you serve for God which means you are doing it for others and the right thing, then money takes care of itself.

Money comes from service and the point of money is to put it into more service. It is not to be used for helping people to be idle.

You must do things better than others and try to pass these on with better products, higher wages, donations to charities or other such projects, lower priced products or whatever the world needs. This is so that managers, workers, purchasers and suppliers and everyone connected with you, are better off for you having existed. The business will exist because it deserves to.

So you need to win in the marketplace by doing the job better, so you deserve to be the one doing it. Must never do negative things to try and deprive other businesses of their income, unless it is in self defence because they started it, or will start it.

Apple

Simplicity,  focus and relentlessness.

Creative visionaries abhor the day to day operational, administration stuff like supply chain logistics, product filfillment, customer support, inventory management, hardware manufacturing, channel sales and all those things. So they need someone else to do those things. The creative person comes up with new business ideas and needs someone else to organise those implementation things. There is no point the creative person doing those jobs that do not interest them, they need to search for the best person that is suited to that work and can do it instead.

Honesty and truthfulness wins the respect and confidence of fellow people.

Need to make incredibly great products.

People’s talents must define their jobs, not the job roles define the people.

Need designers with the artistic side of making technology beautiful.

Focus on details.

An effective operations ‘Mr Fix it’ person

▪ must blend in
▪not accept no as an answer and that will terrify people.
▪not get flustered
▪expect huge detail from staff
▪do everything on spreadsheets on which you study every line before meetings. For example in the meeting you ask staff, what is the variance in column D, row 514? What is root cause of it? People are reprimanded if they do not know the answer to a question like that.

Do not accept excuses.

Do not accept reasons why people have not immediately gone to solve a problem once it became, or becomes apparent to them.

Leaders provide a vision of where the company is going, good operations people just get it done.

The recruiter travels all over the world to design schools, looking for the best designers to hire for their small 20 person design team.

Design team has particular energy and special momentum from learning stuff as a small group.

Design team goes to people from different industries and crafts to learn things. They meet masters so they can really understand materials, techniques and understand why things are done a certain way, so not just copying things.

The reason they do not do a lot of stuff, is that it is time consuming and demanding to do it fully and properly. They are persistent in saying no to things for that reason.

Great designer are often rubbish at running a design business, as they just want to focus on the craft of design.

Great user interfaces on computers have a simple design.

Intuition and empathy are great ways to deeply understand things from other people.

The top executives are product orientated, which means focused on producing great products, as opposed to being ‘deal guys’ where they are focused on negotiating and doing deals with suppliers and the companies who sell their products.

Apple is a tough place to work, newcomers face long odds of being around for long.

The people at the top have been at Apple for many years such as, the shortest executive is 12 years.

Steve Jobs has no time for people who are not brilliant, when people in the business see that a person gets little attention from Steve Jobs, it means that they are seen by Steve Jobs as a ‘bozo’ and people in the company know that this person has achieved ‘bozo status’ with the founder.

Does not care if a board member attends very few meetings, he just cares if they are good or not.

The precise words Apple uses to communicate it’s message are repeated so many times that everyone, internally and externally, can repeat them by heart.

Messages are simple and clear.

The trick with selling breakthrough products is to explain them clearly. They could of said the 1000’s of functions and features the Iphone has.They just said:
▪Revolutionary phone
▪Internet in your pocket
▪The best Ipod ever created

They highlighted what makes Iphone stand out, but only giving consumers as much as needed to get excited.

These 3 points were repeated on every communication.

The best message is clear, consice and repeated.

Do not change it because you are bored of saying it, for the people listening it is their first time hearing it.

Consumers then use the same wording to describe the product to their friends.

Sell products with stories, need to be a great story teller. The stories go from the top of the company, down the ranks and the company gets behind it. Then they go right out to the public.

Tell the story in a way that is repectful, helpful, friendly and not pushy. It is not about price, it is about product.

Telling customers not what they want to buy, but what kind of people they want to be. Lifestyle advertising, selling an image associated with the brand, rather than the product itself. Their adverts show people they admire, not the products. Selling an exciting lifestyle.

Then once they have people’s attention, they explain in minute and gorgeous detail what the products can do.

Pay close attention to how customers use it’s products and what use them for.

Huge spending on branding, marketing films and so on is worth it, because for Apple nothing is more valuable than the brand. 9 times out of 10 typical customer will not consciously notice the distinctions, but sum total of Apple’s obsessions including it’s image will not be lost on customers who intuitively appreciate Apple is a cut above. Eg. London Symphony Orchestra for iMovie music trailer.

Marketing is the cover of a book, products are the inside pages.

Apple employees practice product launch presentations for months, leaving nothing to chance.

Steve Jobs rehearses presentation dozens of times, so each relaxed statement comes off just right.

Big sign in marketing department says SIMPLIFY SIMPLIFY SIMPLIFY with broad line drawn through first two SIMPLIFYS. This is to simplify products and how they deploy brand .

Products comes with Apple logo stickers, which people put on their on their paper notebooks, car bumpers, refrigerators and so on to display the brand.

Graphic design a stickler for detail and aesthetic integrity, for example coffee cup stain on poster must be actual coffee, not brown ink.

Only people who have spent lots of time in front of the press are allowed to speak to the press, these people must have learnt how to gracefully avoid answering unhelpful questions. The pr department ensures there are things people do not know. No one is allowed to speak to the press on behalf of Apple unless they are approved by the pr department, no matter how senior they are.

To ensure good public perception they go out of their way to win over top technology journalists who are influential, even including instantly going to their homes to repair and sort out any problems they may have with their Apple devices. Apple will take their side if they do not like a product and berate the people who created it for causing that. Apple’s un tarnished reputation is essential to them.

The everyday person needs products to be easy to use and not complex. Also must be technically superior and not bland.

The successful journalists are advocates for the average consumer and coming over like they are one too.

If Steve Jobs asks someone to do something, they will not have a good career with the company if they disappoint him.

Pleasing public figures by escalating their requests high up in the company and giving them top class service is essential image management.

Jobs insisted that staff do the impossible.

To promote products even ensured reporters for mainstream publications would would want to come to the showy events to reveal new products, not just the industry ones.

Need to envision world changing products even before they had been built.

The best organisations are intersects of art, science and business.

Steve jobs ‘organisations and people settle into ways of looking at the world and become satisfied with things. The world changes and keeps evolving and new potential arises, but people who are settled don’t see it. That is what gives start up companies their greatest advantage. The sedentary point of view is that of most large companies.

In addition to that, large companies do not usually have efficient communication paths from the people closest to some of these changes at the bottom of the company to the top of the company which are the people making the decisions…. Even in the case where part of the company does the right thing at the lower levels, usually the upper levels screw it up somehow.’

Start ups are normally more willing to try new things, change things and move into new areas.

I think that as long as humans don’t solve this human nature trait of sort of settling into a world view for a while, there will always be opportunity for young companies, young people to innovative, as it should be.

(I believe must not be satisfied with things for the needs and welfare of others, must not be selfish)

Need an easily repeatable marketing line, that perfectly captures the product’s capability. This may even be stuff that rival products can do at a lower price. eg. Ipod ‘a thousand songs in your pocket’. Also not about price, is about making customers want the product.

To ensure staff do great work and that you only keep on the best people, have high expectations.

Make it clear to rest of company when someone is a not brilliant. For example by not inviting them to the important meetings, or talking to them.

Build technology to change the world, not for technology’s sake.

Simplicity of design and attention to detail.

Hundreds of design iterations, mock ups and hours and hours and hours of talking even for just a close button on the side of a screen. Means cannot do a lot of things, but just have to do a few things really really well.

Base decisions on what best for product and so best for customer. Discourage employees from being distracted by pursuits that may help them, but not the company.

Products are at the core of everything they do.

Art, humanities, philosophy and so on are essential in product design and marketing.

Product design and marketing must create an emotional connection with consumers, it is an emotional issue.

Business (general)

Work

It is the idea and it’s implementation that matters, if you think throwing money at something is the answer then you are dead.

Long term success

If you spend your time working out how to give less to the customer for the same amount of money, in the long term your business will die.

You need to work out how to give more to the customer for the same amount of money, or how to give the same to the customer for a cheaper price.

The only foundation of real business is service. The original sale is not when the sale is completed, that is just an introduction. If you do not give good service from this first sale then it would be better if you had never had this introduction at all, because the dis satisfied customer is the worst of all advertisements. People will tell many many people when they are unhappy with a service, far far more than when they are happy with one.

The real money is made when they return for more cars in the future, or refer a friend, both are sales without the advertising costs.

If you have a bad product, word will get around and eventually you will have a service that is not cost effective to try and sell.